Action Man

Action Man is a feature film in development at Hasbro and Working Title Films, based on the iconic British toy line that debuted in 1966 as the UK's answer to G. I. Joe. Writers Simon Hatt and Anthony Sellitti are penning the screenplay, bringing their Marvel Studios backgrounds to the project. Producer Jeremy Latcham, who previously produced Dungeons & Dragons: Honor Among Thieves for Hasbro, is attached. The creative team pursued the project aggressively, creating a fight pre-visualization to showcase their vision blending action and comedy with a distinctly British perspective. Working Title, known for British classics and recent hits, was chosen as a natural fit given the property's UK heritage. The project is in the script development stage with no production timeline or cast announced.