Secret Level

Secret Level is an AI-native entertainment studio creating original films, series, music projects, and branded entertainment by blending world-class creative talent with AI-native and hybrid production workflows. Founded by Emmy Award–winning filmmaker and creative technologist Jason Zada, the studio positions itself as an end-to-end production partner for global brands and Hollywood studios, operating across the full pipeline from concept and worldbuilding through post and delivery. Named to AdAge's Production Company to Watch 2025, Secret Level has produced notable AI-driven campaigns for Coca-Cola and is developing its first feature film, 'Terrarium,' alongside its proprietary AI-powered production platform, Liquid Engine. The company also launched Secret Level Academy, a professional masterclass series training Hollywood filmmakers, producers, and advertising professionals in generative AI production.